Monday, 3 April 2017

Understanding Design Principles

Balance- is a description of equal visual weight.
Alignment- an arrangement forming a straight line.
Emphasis- an accentuation of importance.
Proportion- a scaling of objects in relation to each other.
Movement- a directed path of optical motion.
Pattern- an orderly repetition of an object.
Contrast- a juxtaposition that accentuates difference.
Unity- a harmonious arrangement of elements.


Balance/Contrast

This cover is equally distributed all over. The color contrasts with other colors and balances the rest of the page out. The visual aspects of it catches the readers eye with everything smoothly balanced out from side to side.

Rhythm/Repetition

The repeating elements with this cover photo is the colors, the colors have the repetition of similar consistent manner of an irregular jagged pattern. Both size and space stays consistent throughout the image.

Emphasis/Alignment

What draws the readers eye towards this type of picture is the middle piece, "the eyes", "the words" and the "colors" although there is a couple focal points they go together really well. A bold title also makes this piece have emphasis.

Unity/Proximity

Repeated color and shape, these elements go together and group together creating a contrast. the pattern weighs out by texture forming unity.


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